If you’ve been playing music and are looking to expand things a little further, you should create an electronic press kit. It’s a promotional package that you can easily create online and send out to promoters, venues, radio, or any other professionals that you need to help you out.
A well-constructed EPK shows you’re a professional — a musician who is ready to play shows to promote their new music successfully. If you’re just starting out, a standalone EPK is the perfect way to compile your musician bio, hi-res images, and video in one place.
Once your career expands and you want to sell merch, build your mailing list, and get fans out to your shows, a full music website is a must. But in the meantime, an EPK is an effective tool to get your music out there and grow your following.
With both a website and an EPK, branding is your best friend. You want to be sure your content is easy to locate online. This is where a domain name comes in.
A domain name is your address on the web. It’s the place where fans can always find you. And it’s the best way to be sure your website or EPK is ranking in search engines when your fans are looking for details about you online.
Now you can add a custom domain name to your EPK for a fixed rate, and it’ll renew yearly so you won’t lose that address.
This is pretty easy to do: once you’ve set up your EPK with Bandzoogle, you’ll upgrade to a paid plan. If you choose the EPK plan, you’ll be able to register a domain name once your payment is processed. You can also point a domain name you already own to your EPK for a one-time fee (and then you’d continue to pay your current domain registration company for yearly renewals as usual).
A domain helps with recognition, and cements your branding online. So you’ll want to be sure that you choose something that reflects your name (if you’re a solo artist), your band name, or something relevant to your musical project.
There are always alternative options such as yourbandnamemusic.com or your artistnameofficial.com if your preferred .com is already taken. But it’s important to choose a name that is fairly easy for people to remember, and to type out.
Looking to build out your press kit? Check out The 8 things that should be in every band’s electronic press kit to make sure you’re adding everything your EPK needs.
Create a stunning EPK for your band
Build an electronic press kit you can proudly share with industry, using templates and easy custom design tools for musicians.Create your EPK
You can also create an EPK for your music quickly and effectively using a template. Once you decide on the goal for your EPK, choose a preset EPK page template that’ll lay out features for you to populate with the proper content to meet your goal.
Add a domain name to your EPK today to help with your authenticity as a serious musician — you’ll be ready to book shows and send assets to reviewers or management as requested, at a moment’s notice.
