As a hip hop artist it’s important that you create a space online where you can sell and promote your music, upcoming shows, and your merch in a way that is unique. Your website should reflect your personal brand and build connections with fans who will offer you unwavering support.
To make a music website that showcases both your abilities and your personality, start with a website template that is easy to customize. You can then finetune that template to reflect your style and convey your creative journey.
These hip hop website templates provide a great place to start. Think of your template as a framework to which you’ll add your content, and then customize its design to support your vision.
Hip hop website templates
Artists fuse creative beats with inspiring lyrics to evoke feeling in a listener. As a hip hop artist, you’ll want to translate that energy from your music to your online website by choosing a website template that spotlights who you are and your accomplishments so far. It helps to have a specific goal in mind for your hip hop website: Are you looking to promote new music? Book shows? Send fans to streaming services? Connect with industry professionals? You can create a single page for an individual goal, or have several pages on your website to accomplish it all.
A website template that features a large space for your main image helps to convey your brand straight away. You can then add menu options to build out a full website for your fans to browse.
The hip hop websites featured below are great examples that portray the artists’ vision while also remaining true to the music’s style. Have a look to see if they inspire you to create something similar!
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A Brutalist website template for rappers: Receiver
The Receiver template was conceived as a raw, experimental design, meant to focus on function over aesthetics. With bold colors and a transparent scrolling effect, this template needs little work to give your artistry a unique and powerful edge.
Swap out the main image for something offbeat to set the tone for this template. Carefully customize your font and artist name—these should play off each other to create balance. Your name will appear in large block letters sliding to fade under your content as visitors scroll down the page.
In your menu, be sure to label each page clearly. This is especially important if you plan to use your hip hop website to sell beats, loops, or promote releases. Change the content on your pages regularly—this template leaves lots of room to add new singles or sample packs as often as you’d like. With this unique site design, your official website will be recognizable to your fans right away. That feeling of familiarity helps them to relate to you more deeply.
Artist using the Receiver template: Lord D-Rock
A simple template to tell your story: Nadia
With a spare, structured, rhythm, the Nadia template is an open canvas for customization. This makes it a good choice for artists selling tracks, marketing new music, and booking shows. You can feature your latest press photo in the main image area to give your fans and visitors a clear and pronounced vision of where your artistry is heading.
An important part of any artist’s website is establishing and nurturing connections with fans. Make use of the eye-catching call-to-action in the Nadia template to gather emails, or to promote your tour dates and new merch. A solid header image and an exciting call-to-action are great ways to encourage that all-important contact with your fans, inviting them to engage with your career.
If you’ve already grown a solid fanbase, the Nadia template is a good choice for generating income through fan subscriptions. The inner pages are content-driven, with lots of room for news, updates, and exclusive member-only perks. With a spacious website menu, it’s easy to incorporate multiple drop-down pages.
Artist using the Nadia template: Dynasty
A call-to-action to set the tone: Billboard
Your header image is a central element of your hip hop website. It’s the first thing visitors see when they land on your website. This can influence whether or not they click the ‘play’ button.
The Billboard template allows you to make the most of your branded image—it fills the entire width of your website. You can adjust the header height and the mobile focal point to be sure your image is positioned perfectly across all devices to properly communicate your story.
Hovering overtop of the main image is your call-to-action feature. For maximum impact, choose a recent music release or merch item—something your fans can purchase to support your career. You can also direct attention to your latest video to encourage views; to an album pre-order to generate more revenue; or to a piece of content that shares a bit of your personal journey with fans.
Our Billboard template also makes it easy to catch the attention of industry professionals with an EPK. You can use a free preset EPK template to guide you through adding content: you can draw focus onto your latest release, music video, and any accolades or achievements you’ve had. An EPK is great for linking your content to press, radio, and securing more gigs. Using the Billboard template, your EPK will be sure to stand out.
Another benefit of the Billboard template is the opportunity to add stacked sections. You can upload imagery to each individual section, or set background colors to highlight your content. Separating your music, merch, and shows into sections is a good way to ensure that your fans can easily find the details they want, and purchase tickets.
Artist using the Billboard template: Haviah Mighty
An easy-to-brand template for hip hop: Tone
A great way to set the mood for your hip hop website is to use a video header. The Tone website template features a wide-open space to prominently display your video header. When fans land on your page, your video will begin to play automatically as your artist name and media icons load overtop.
The Tone template offers a brooding and charismatic variation called Sombre, making it an excellent choice for music with a serious tone. Pairing the variation with a header image or video that is dark in aesthetic is a great way to communicate a consistent mood. The Tone website template is also a good choice for a one-page website, meaning your content is all on one page and your visitors will scroll down the sections to find what they are looking for. Stack your shows, releases, and career highlights on the single page for a modern layout.
If you decide later on to build out individual pages, such as a dedicated Video page for your fans, you can transform your one-page layout into a multi-page website. Move your content onto new pages, while maintaining the same design energy through your choices for font and color.
Artist using the Tone template: Sir Skulls
Make the most of your hip hop music: Honey
The Honey template features a clear content area in simple black and white. This template is a strong choice if you’re looking to funnel fans and build up your hip hop career. Your own website is the perfect place to host music online, and the Honey template offers wide spaces for singles, albums, EPs and more.
To make the most of this minimal content space, offer your songs for purchase on a dedicated Music page. Be sure to include associated artwork to draw attention to your tracks, and showcase a clear ‘listen’ or ‘buy’ button.
The Honey template also creates room for you to cement your branding as an artist. Your artist name will display overtop of your image, so whether you’re choosing an abstract image or a band photo, make it pop.
Artist using the Honey template: Care Ausar
Making a website for your music is an essential step in your career. For industry professionals to take you seriously, your own .com is crucial. Use a ready-made music website template to bring your images and content to life online—then drive your fans to your own hip hop website to be sure that they are getting the most out of your music, and directly supporting your career.
